Vivara is Europe’s market leader in wildlife care

Founded in 1987, Vivara has been helping people turn their gardens into thriving havens for wildlife for almost 40 years. What started as a passion for supporting garden birds has grown into Europe’s leading specialist in wildlife products, trusted by customers, conservation partners and retailers across the continent.

Today, our products are sold online and in stores throughout Europe, and we are proud to be recognised as a market leader in quality, innovation and impact.

Our vision: biodiversity starts at home by giving wildlife a future where they thrive

Biodiversity is essential for healthy ecosystems, yet it’s under increasing pressure. Wildlife is losing space, food sources and safe nesting areas.

We believe the future of bird protection starts at home. Gardens, balconies and urban spaces are becoming increasingly important refuges for wildlife.

Our vision is simple but ambitious: To create a Europe where people and wildlife coexist in balance, where every outdoor space can contribute to biodiversity.

We see the future of bird protection as:

Science-led and practical
Rooted in habitat restoration
Focused on safe nesting and nutritious feeding
Driven by collaboration between people and conservation experts

Our mission: turning outdoor spaces into wildlife havens

We inspire every Northern European citizen to transform their garden or balcony into a paradise for wildlife.

By making it simple, effective and rewarding to support birds, insects and small mammals, we help create safe habitats, support breeding success and bring nature back where it belongs. Every product is designed to:

Provide safe feeding and nesting spaces
Support successful breeding
Support biodiversity
Contribute directly to conservation projects

When you choose Vivara, you’re not simply buying bird food or a nest box. You’re supporting habitat protection, ecosystem restoration and safer breeding spaces across Europe.

Our story: from garden passion to European authority

Vivara was founded with one clear belief: if you truly understand wildlife, you can properly help it.

From day one, we have focused on studying how birds, hedgehogs, squirrels, bats and insects eat, nest and behave. That scientific foundation still drives everything we do. Over the decades, we have expanded our range, refined our expertise and built long-term partnerships with leading conservation organisations.

The result? Practical, effective products that make a measurable difference, not just in gardens, but in ecosystems.

Crafted by experts, loved by garden wildlife

We give back – we contribute over €1.2 million to wildlife charities each year

No. 1 in quality and expertise - with 500+ products endorsed by leading wildlife organisations

We’re loved - rated 4.7 by our customers in 11 countries

Built on knowledge. Backed by science.

We work closely with more than 25 conservation partners across Europe including the National Trust, NABU and Vogelbescherming. Our range includes over 500 products endorsed by nature conservation organisations, and every year we donate €1.2 million to nature restoration and biodiversity projects. Hence with every product you purchase for your garden or balcony, you help create a richer, more vibrant natural world, close to home and far beyond.

Our development process is rigorous:

Wildlife research and behavioural studies
In-house product design by specialists
Testing in collaboration with conservation partners
Continuous quality control and improvement

This is not guesswork. This is expertise in action.

Find out more about our partners

Designed and produced in-house

Unlike many brands, we develop and manufacture most of our products ourselves in our own European production facilities.

This allows us to maintain full control over quality, sustainability and ethical standards.

In our own food factory:

Every recipe is carefully formulated to meet birds’ nutritional needs
Ingredients are responsibly sourced
Peanuts are rigorously tested for aflatoxins
Seeds are selected for optimal nutritional value

Care and joy

At the heart of everything we do is care for wildlife and joy for the people who welcome it into their gardens.

There’s something deeply joyful about watching a robin claim a nest box, seeing fledglings take their first flight, or noticing more species visit your feeder each season. These small moments connect us to nature in a powerful way.

We design our products not only to protect wildlife, but to create those moments of wonder. Because helping nature should feel meaningful, rewarding and put a smile on your face.

With our birdhouses, feeders and insect hotels, we bring that magic straight to your garden or balcony, creating a space where wildlife feels safe and welcome, and return again and again, giving you joy every day.